Woven Labels and Hang Tags for a New Leather Jacket Brand
The jacket is what a customer pays for, but the label is what tells them whose jacket it is. If you are launching a leather jacket brand, getting your woven labels and hang tags right is a simple way to look established from the first delivery. This guide walks through each piece, what to send your manufacturer, and where it fits in the sample stage.
Quick answer: Most leather jacket brands use a woven neck or lining label for the logo, a separate care and content label, a size label, and a printed hang tag with style and price details. Supply vector artwork you own, confirm every label on the sample, and approve it in writing before production.
What labels does a leather jacket brand need?
A finished private label jacket usually carries four kinds of branding, so plan them as a set:
- Main brand label: your logo, usually woven, sewn at the neck or on the lining.
- Care and content label: what the jacket is made of and how to look after it.
- Size label: a small label or a size printed on the care label.
- Hang tag: the removable card attached at the point of sale.
Packaging sits on top of that. If you are still deciding how much should carry your name, our guide to private label vs white label leather jackets explains the difference.
Woven labels vs printed labels: which should you choose?
Woven labels are made on a loom, with the design built from colored threads. They feel substantial, hold up well, and suit a genuine leather jacket that is meant to be worn for years. The tradeoff is detail: very fine lines and small text can lose sharpness, so simple logos weave best.
Printed labels are ink on a fabric or satin tape. They handle fine detail and gradients well and feel soft against the skin, which is why many brands use them for care and content information.
| Feature | Woven label | Printed label |
|---|---|---|
| Look and feel | Textured, substantial | Flat, soft |
| Fine detail | Limited by thread | Very good |
| Typical use | Main logo label | Care, content, size |
| Wear over time | Holds up well | Print can fade with handling |
A common setup for a new brand is a woven main label plus a printed care label.
Neck label or inside lining label?
The neck label is the classic spot. It is the first thing a shopper sees when they flip the collar on a store rail.
Many leather brands instead place the main label on the lining, often near or inside the inside pocket. It looks cleaner from the outside, avoids rubbing at the back of the neck, and gives you more room for a larger label. Some brands use both: a small neck label plus a bigger lining label.
Things to decide and write down for your manufacturer:
- Exact position, with a measurement from a seam or pocket edge.
- Label size and how it is attached: sewn on all sides, sewn on the ends, or folded into a seam.
- Thread color for the stitching, so it matches the label or the lining.
Put all of this in your leather jacket tech pack so it is part of the spec and not a separate email that can get lost.
Care and content label basics
Care and content labels are where most new brands have questions. The rules on what must appear, how it is worded, and where the label goes vary by country and by market, and they can change. Treat this section as general practice, not legal advice, and check the requirements for every market where you will sell.
In general, a content label states what the main parts of the jacket are made of, such as the shell, the lining and any insulation. Care instructions usually advise specialist leather cleaning rather than home washing, plus basic handling guidance. Many brands also show the country of origin and the brand or importer name, depending on their markets.
A few practical tips:
- Use care symbols that match the wording, and keep the wording plain.
- List each component separately when the shell and lining differ.
- Do not claim a material or a care method you have not confirmed with the maker.
Your manufacturer can tell you what the jacket is made of; you are responsible for deciding what your label needs to say for your markets.
Size labels that match your size chart
The size label should match the size chart you sell from, not just the factory's internal size codes.
If you carry tall fits or extended sizes, make that clear on the label itself, for example "XL Tall". White Buraq makes leather sizes up to 8XL in regular and tall with no development charge for larger sizes, so it is worth planning label artwork for the full range from the start. Our guide to choosing a size run for leather jackets covers how to spread a first order across sizes.
What goes on a hang tag?
The hang tag is your sales pitch on a string. Typical hang tag content includes:
- Your logo and brand name.
- Style name or number and color.
- Size, often repeated from the size label.
- A barcode or SKU if your store or retail partners use one.
- Price, or a blank space for a price sticker if you sell through other stores.
- A short line about the leather, such as genuine lambskin or genuine cowhide, if confirmed.
- Your website or a short brand story on the back.
A heavy card with a cotton cord suits leather well. Ask where the tag will be attached, such as a sleeve button or a zipper pull, so it does not mark the leather.
Styles you can put under your own label
Classic silhouettes are an easy place to start a labeled line. These are examples of styles a store can stock or put under its own label:
Men's Black Lambskin Leather Bomber Jacket
Women's Black Leather Trucker Jacket
Men's Black Leather A-2 Flight Jacket
Each can carry your woven label, care label, size label and hang tag. For more ways to brand the jacket itself, such as embroidery or embossing, see our guide to a custom leather jacket with logo.
Garment bags and boxes
For leather, the two common packaging options are:
- Garment bags: breathable fabric bags with your logo printed on the front. They keep dust off in storage and work well for retail and gifting.
- Boxes: branded boxes suit online orders and premium gifting. Ask how the jacket will be folded and whether tissue paper is included.
Decide early whether every jacket gets packaging or only some orders, since it affects your quote and your shipping cartons.
What artwork files should you supply for woven labels and hang tags?
Send:
- Your logo as a vector file (AI, EPS, SVG or PDF), with text converted to outlines.
- Color references, such as Pantone codes, for label background and thread.
- A dimensioned layout for each label and the hang tag, front and back.
- Exact text for care, content and size labels, already checked for spelling.
- Placement notes or photos showing where each label goes.
One firm rule: you must own or be authorized to use every logo and piece of artwork you send. Never ask a maker to reproduce another brand's name, logo or trademark.
How labels fit into sample approval
Labels should be on the sample, not added later. At White Buraq a sample is made before every new style, any sample fee is shown in the quote, and production starts only after your written approval. That approval should cover the branding as well as the fit.
When the sample arrives, check:
- The logo is sharp, centered and the right colors.
- Each label sits exactly where your spec says.
- Care and content wording matches your approved text.
Our checklist to inspect wholesale leather jackets is useful here and again when the bulk order lands.
Planning an order? White Buraq's minimum order is 5 pieces per style, so you can label a small first run in mixed sizes. A sample with your labels and tags is made first, and production starts only after you approve it in writing.
FAQ
Can I use woven labels on a small first order?
Yes. White Buraq's minimum order is 5 pieces per style, and branding such as woven neck labels and hang tags is part of the private label options. Label details, quantity and price are agreed in writing in the quote.
Who decides what goes on the care label?
You do, as the brand. Your manufacturer confirms what the jacket is made of, but labeling rules vary by market, so check the requirements where you sell.
Should the logo label go at the neck or on the lining?
Both work. A neck label is easy to spot on a rail, while a lining label looks cleaner from the outside. Many brands use both.
What if I only have my logo as a JPG?
Ask a designer to redraw it as a vector file, since labels and tags need clean outlines.
Woven labels and hang tags turn a well-made jacket into your product. Plan them with your tech pack, confirm them on the sample, and then order with confidence. To see every branding option in one place, start with our private label leather jacket manufacturing page.